Simone Ahuja, Jugaad 3.0

Dr. Simone Ahuja is the founder of Blood Orange, an innovation and strategy consulting group with special expertise in innovation, jugaad (or frugal) innovation, and intrapraneurship (innovation execution).

Jugaad 3.0 offers an outstanding guide for intrapreneurs to successfully drive innovation from within an established organisation. Using a fast and frugal approach common to an entrepreneurial startup, Jugaad 3.0 organisations can build their ability to innovate and create an approach for growth that harnesses the creativity and knowledge of employees at every level.

Draw inspiration from the eight J3.0 Principles!

  1. KEEP IT FRUGAL
    1. Remain asset-based
    2. Keep it simple
    3. Encourage frugal experiments
    4. Focus on teams
    5. Rethink incentives
  2. MAKE IT PERMISSIONLESS
    1. Support, don’t control
    2. Say ‘yes’ more often
    3. Add light structure
  3. LET CUSTOMERS LEAD
    1. Create leading-edge customer focus
    2. Hack better access to customers
    3. Turn customers into innovation partners
    4. Make intrapreneurship a sales priority
  4. KEEP IT FLUID
    1. Create a team of teams
    2. Make management fluid
    3. Support agility to structure
  5. MAXIMIZE ROI
    1. When it doubts, test it out
    2. Make learning a priority
    3. Measure Return of Intelligence
    4. Make failure feasible
  6. CREATE THE COMMONS
    1. Plan for full inclusion
    2. Make it safe to innovate
    3. Use technology in appropriate measure
    4. Train future intrapreneurs
    5. Create porous networks
  7. ENGAGE PASSION AND PURPOSE
    1. Make purpose programmatic
    2. Leverage passion that bubbles up
    3. Push passion viral
  8. ADD DISCIPLINE TO DISRUPTION
    1. Develop multiple streams of innovation
    2. Create a culture that enables hybridity
    3. Manage disruption with discipline

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